Does showing the estimated reading time improve my website?
In short, yes. Stating the estimated reading time on your WordPress blog posts can be beneficial for several reasons:
Improves User Experience
Readers appreciate knowing how long an article will take to read before committing. If they’re short on time, they might save it for later rather than leaving halfway through.
Reduces Bounce Rate
When users know the estimated reading time, they are more likely to stay and complete the post rather than feeling overwhelmed by an unknown length.
Increases Engagement
Shorter articles with clear reading times can encourage users to read more posts, while longer articles may be better suited for scheduling and deeper engagement.
Enhances Accessibility
For busy professionals or those skimming through content, a reading time indicator helps them plan their reading.
Simple to Implement in WordPress
Add the reader time to your WordPress website using:
- Using Custom Code
- Reading Time WP
- WP Reading Time
- Kadence Theme’s built-in feature (if using Kadence Blocks)
Get in Touch Today
If you want to improve your WordPress website, streamline your blog posting process, or enhance your website’s performance, we’re here to help. Whether it’s optimising your setup, adding helpful features like a table of contents, or improving site speed, Bright Website Design can make managing your WordPress website effortless.
By Bec Lee
Bright Website Design
Bec is the founder of Bright Website Design, a Wilmslow-based website design agency specialising in building beautiful, high-performing WordPress websites for small & medium businesses.
With a reputation for being straightforward, technically sharp, and genuinely invested in her clients’ success, Bec has built websites for businesses of all shapes and sizes, from local Cheshire traders to companies operating across Europe.
